Brand Resources

The marks, colors, and type that make Stird.

A working draft. Feel free to use these assets in press, partner integrations, community write-ups, and anything else where Stird is mentioned. For licensing questions or anything off-pattern, reach out.

02

Colors

Warm off-whites and a cool Stird-blue accent — chosen to read like archival editorial, not a tech product.

Background
#F3F1EA · #14110D
Surface
#FFFFFF · #1C1812
Ink
#1A1A1A · #F0E9DD
Ink muted
#545048 · #B0A698
Accent
#579BB1 · #7BB5C9
Rule
#E8E2D5 · #2A241D
Download palette (JSON) →
03

Typography

Display
Spectral
Headlines, hero copy, manifesto titles.
The shape of a voice.
Get on Google Fonts →
Body
Inter
Paragraphs, UI text, controls.
Carries the reading without asking for attention.
Get on Google Fonts →
Mono
JetBrains Mono
Labels, eyebrows, code, data.
EYEBROW · 0001
Get on Google Fonts →
04

Usage

Do
  • Use the mark or wordmark in either light or dark variant — whichever holds contrast against the surrounding canvas.
  • Keep clear space around the mark equal to the height of one bar.
  • Pair Stird with the warm off-white #F3F1EA when possible.
Don't
  • Recolor the mark outside the palette above.
  • Stretch, skew, rotate, or apply effects to the logo.
  • Place the mark on a busy photo without a solid backdrop.
05

Questions

For licensing, partnership, or anything that does not fit the patterns above — [email protected].